CBS says Raiders-Cowboys averaged 38.5 million viewers
34 of America's 35 most-watched fall TV shows were NFL games - NBC
NFL Thanksgiving viewership sets records - Sports Media Watch
Media Confidential: TV Ratings: Turkey Day NFL Scores 30.3M Viewers
NFL television viewership increases 5% for 2019 season
NFL TV ratings page, 2023 edition - Sports Media Watch
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On TV/Radio: 2020 season also takes big bite out of Texans' ratings
NFL's Thanksgiving Day Games See Viewership Gains From 2017
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Dallas Cowboys v New York Giants Thanksgiving game sets NFL
Study Reveals Thanksgiving TV Viewership Was Undercounted
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Top 10 most-watched NFL games during the 2021 regular season
Cowboys-Giants Thanksgiving Day game draws record NFL TV